A great logo concentrates the essence of your business in a concise, symbolic design. It takes time and effort to make a logo that is both meaningful and memorable. A good logo is distinctive, appropriate, practical, graphic and simple in form, and it conveys the owner’s intended message. A logo should be able to be printed at any size and, in most cases, be effective without colors (black and white) and in reverse color (i.e. a light logo on a dark background). A great logo essentially boils down to two things: great concept and great execution.
You should follow the five principles below to ensure that your design meets all of these criteria:
1. Simple (features something unexpected or unique, without being “overdrawn”)
3. Timeless (be effective in 10, 20 or 50 years)
4. Versatile (works across a variety of media and applications)
5. Appropriate (for its intended audience) Source
An increasing number of different logo designs are appearing in the modern business world, so there is an understandable challenge to create a high quality, original, effective, captivating logo, that stands out in a sea of identities. Our professional logo design will cause potential customers to consider your product or service more often then your competitor’s.
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